Facebook, Instagram, YouTube, X and Twitch Live

About the service

The addictive need of new audiences for fresh content means that content, preferably live, must be generated on the Internet constantly. Social networks are an ever-growing channel to reach the public, and they have clearly surpassed the ratings of any combination of conventional free-to-air and cable TV channels. Let us end a myth: people have not stopped watching TV; what they have stopped watching is its content, but streaming on TV and multi-screen is the future. Conventional TV content is boring. The structure is boring and the same old faces are the final straw.

That is why audiences who turn to transmedia and multi-screen content demand constant news. To make this happen, Universo Stream has bet for years on live and fake-live broadcasts, but reaching the public was sometimes complicated by the high cost of CDNs (Content Delivery Networks).

YouTube Live (for enabled accounts), Facebook Live Video and Instagram Live (ideal for products, branding and influencers) offer live CDN platforms to broadcast through social networks and take advantage of their synergies. The same goes for Twitch (for gamers) or X (formerly Twitter, for politicians and journalists).

In addition, we can provide 360-degree streaming for the first two platforms, and multi-camera solutions with real-time titles for all three.

At Universo Stream we have all the know-how and our own equipment needed to produce these television-style broadcasts for the Internet in real time from anywhere, capturing the demanding attention of today’s audiences. This means events of any size can be streamed professionally, as the public now expects on social platforms, while receiving and interacting with viewers in real time and enriching the broadcast on demand.

As if that were not enough, the benefits of big data and business intelligence give us audience data, allowing us to create targeted content.